Academy Sports + Outdoors to celebrate Rockwall opening with donation to local families

Weekend of family fun starting July 6

(ROCKWALL, TX — July 5, 2017) The new Rockwall Academy Sports + Outdoors location at 920 Steger Towne Road is celebrating its opening with the donation of $1,000 Academy shopping sprees to two deserving families from Rockwall County Helping Hands, the day before the store’s grand opening celebration. The families will shop for items including apparel, equipment for team sports, all-new footwear, bikes, fishing and camping gear, and more with an Academy team member.

Beginning Friday, July 7, the store is hosting a two-day celebration full of giveaways, interactive product demonstrations, games for all, opportunities to interact with pros who represent top brands sold at the store, and more.A ribbon cutting ceremony will be held at 7:45 a.m. and beginning at 8 a.m., the first 250 customers will receive a free Academy t-shirt. The first 100 customers with a wristband will receive a free YETI Rambler. There will also be an hourly $50 gift card giveaway from 1-3 p.m. Kids can fish for free in the Shakespeare catch tank from 10 a.m. – 4 p.m.

The grand opening celebration continues Saturday, July 8, with the first 150 customers (18 years or older) in line outside the store who show that they’re a fan of Academy on social media at 8:00 a.m. receiving a free Academy mystery gift card, valued between $20 and $500. Throughout the day customers can also enjoy giveaways, games, and product demonstrations.

The new store brings approximately 100 new jobs to the community.

Visit for a full schedule of events.

Submitted press release.

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