Crisp & Green to open third DFW location in Rockwall this Spring

Healthy-food restaurant plans to expand to 15 additional DFW locations

ROCKWALL, TX – February 21, 2022 – CRISP & GREEN, a Minnesota-based fast casual restaurant offering made-from-scratch healthy fare, is opening its third Dallas area location this spring at 2901 Ridge Rd, Rockwall, TX 75032.

“We have experienced amazing support from the community since opening our first Texas location in January 2021,” said Founder and CEO Steele Smiley. “Dallas is a thriving city, full of individuals who are seeking high-quality foods with just as much flavor. We are grateful to be able to meet this demand with our healthy and fresh menu items, and we look forward to expanding rapidly so we can serve more of the DFW community for years to come.”

Beyond providing nutritious and convenient salads, grain bowls and smoothies to the community, CRISP & GREEN is also known for its frequent partnerships with local fitness studios and certified trainers to offer complimentary workouts, typically held near the restaurant on the patio or in the parking lot. Through its mix of healthy meals and physical exercise, the brand aims to promote a culture of living and eating well, or “Living Crisp.”

“Bringing the next CRISP & GREEN location to Rockwall is incredibly exciting for my team, and I. Rockwall is a community that thrives off spending time outdoors and on the lake,” said Blake Graves, franchise partner. “While we are a healthy fast-casual that families can enjoy, we have also hosted over 125 free fitness classes for over 1,250+ people in the Dallas-Fort Worth community. We look forward to bringing these same events to Rockwall and serving the community this spring.”

In addition to the Rockwall opening, CRISP & GREEN has plans to expand to more than 15 locations across the Dallas-Fort Worth metroplex. The brand, which launched in 2016, currently has restaurants across Minnesota, Texas, South Dakota, Nebraska, North Dakota and will open locations in Florida, Colorado, New Jersey and Arizona later this year.

As CRISP & GREEN expands across DFW, the team is focused on connecting with local communities, fitness studios and ambassadors to create a community center that goes beyond serving food. In an effort to continue being locally owned and locally loved, fitness concepts and those interested in partnering with the brand are welcome to contact Tylerloiselle@lettuceserve.com

CRISP & GREEN will release more information regarding the official opening date of the Rockwall location as it approaches.

About CRISP & GREEN

CRISP & GREEN was founded in 2016 by CEO Steele Smiley on the belief that nourishing a healthy lifestyle goes beyond the kitchen. The fast casual destination blends healthy and nutritious foods, community engagement and complimentary fitness to create the “Living Crisp” movement. The brand’s goal is to create an approachable environment for all through its exceptional product and world-class hospitality. After seeing success with stores across Minnesota, CRISP & GREEN is experiencing rapid national growth and functions as a rare example of positive growth, expansion and evolution in the current restaurant landscape. For more information, visit www.crispandgreen.com.

Submitted press release, edited for publication in Blue Ribbon News.